Do you experience the pain, frustration and overwhelm I feel when logging into Google Analytics – and you’re just buried in data. Maybe like me, you struggle to immediately connect all the dots to useful reports, outcomes and action items.
My guest today told me about some things I’d didn’t even know were possible in GA – and better yet – how to apply them to better our SEO and Content efforts.
Best of all, you’ll find out how to spend less time swimming in spreadsheets and MORE time making better decisions about your content marketing and SEO.
Don’t forget to subscribe on iTunes!
- Dan on Jeff’s Podcast
- Google Plus Will Make You a Better Marketer
- Live Blogging for Links
- Why I Will Not Do SEO for You
- Screaming Frog
- How to Tell Compelling Stories with Analytics
- Why Blog Comments are Great for Google SEO
- Advanced Content Analysis in Google Analytics
- How to Make Six Figures as a Marketing Consultant
- WTF with Marc Maron
- Agency Jumpstart Course
- Sol Orwell Interview
- “That was getting more traffic than my dad’s company website.”
- “These jobs were in demand.”
- “You were giving them the strongest signal … “
- “I don’t think about a Google Plus strategy at this point.”
- “I was getting thousands of people a day coming to my site from G plus.”
- “You have access to those who are in the same mindset and timeframe … “
- “I’m not sure how live blogging would work now.”
- “Read this first because you’re not worth my time.”
- “Service providers who are in demand usually don’t compromise prices.”
- “You don’t do SEO.”
Being an Entrepreneur
- “You can be busy and make no progress.”‘
- “Being capable of many things can be a problem.”
- Why specialize in analytics?
Analytics Goal Setting
- “It’s only useful if you have an outcome.”
- “What is the purpose of your website?”
- “Someone said somewhere to have a blog.”
- Destination URL
- “Bounce rate is the worst.”
- “Averages are lies.”
- “Set it up as an administrator.”
- Branded vs non-branded
Six Figures as a Marketing Consultant
- “The best way to make money is to have expertise.”
- “You shouldn’t be saying yes all the time … more like 30% of the time.”
- Why the story angle and not tips?