Featured Articles & Interviews
These are my best / most popular articles and interviews from across the web.
The NYTimes: Why Google Backtracked On Its New Search Results Look – featuring quotes from myself – January 2020
How To Be An Effective SEO Consultant – Digital Marketing Victories Podcast – October 2020
eCommerce SEO: What Really Moves The Needle – eCommerce Influence Podcast – August 2020
How to Grow Your Blog With 80/20 SEO – B2B Growth Podcast – August 2018
Google Didn’t Want Us To Use The Keyword Planner This Way. But It Works Nicely. – Advanced Web Ranking – February 18, 2014
12 Of My Favorite Keyword Research Tools & Ideas For Using Them – The Next Web – January 2017
Why I Will Never Ask You To Share My Content – Medium – August 13th, 2013
Interview On The Storyteller Marketer Show (Audio & Video) – November 2016
Interview about the story of Evolving SEO and my SEO Career on Jeffalytics – January 2017
Mention In Quartz for Finding Google’s Job Search In Testing – May 2017
Interview For EOFire w/John Lee Dumas – June 2017
Finding Keyword Opportunities on the Agents of Change Podcast – Listen Below! – September 2018
Moz Blog Posts
An Exploration of Podcasting SEO In 2016 – May 4th, 2016
Music SEO – 7 Lessons In Brand Optimization For 2015 – March 30th, 2015
The Broken Art Of Company Blogging – July 22nd, 2014
Seventeen Ways To Improve Your Blog: Case Study – September 25, 2012
Owl.li Is Ranking Above My Own Page! What To Do? Whooo To Blame? – July 18, 2012
Are You Setting Up WordPress For SEO Success? – May 7, 2012
Are Your Titles Irresistibly Click Worthy & Viral?! – February 2, 2012
Audio / Podcast Interviews
Sure Oak Podcast – SEO Tips for 2018 – January 2018
The Justin Stenstrom Show – Mastering SEO – March 2017
The Edge Of The Web (5th Anniversary Special!) – February 2017
Marketing For Owners Podcast – October 2016
Branch Out Podcast – May 2016
The Rebel Growth Podcast – Fall 2015
All Other Guest Posts / Content Contributions
4 Steps for User Intent Based optimization – Entrepreneurs HQs – October 2018
Voice Search: String Not Things – Isoosi (Archive.org copy) – January 15th, 2014
How I Would Do SEO For Smashburger – UpCity – June 26th, 2013
Technical SEO – MaxImpact Interview – February 21, 2013
What’s The Number One SEO Noob Mistake? – zazzlemedia.co.uk – May 29, 2012
Instantly Actionable Ways To Leverage Twitter (For Private Schools) – October 24, 2012
It’s Time To Stop Ignoring Entity Search – ipullrank.com – February 15, 2012
Case Study: The Mysterious Search For “Fave” – distilled.net – February 1, 2012
Text Interviews
Advanced Keyword Research For Finding Hidden Gems – Rebel Growth Podcast, February 2016
The Road To SEO Success – Advanced Web Ranking
Dan Shure Discusses Hummingbird & The Future of SEO – Didit
“Ask Me Anything’s” (AMAs)
Growth Hackers AMA – January 2017
Inbound.org AMA – I think this was Winter 2015
Slide Decks
Check out the slides to the many presentations I’ve given – SlideShare.net
One in particular I like is from SMX East 2013 – Unusual Uses Of 17 Free Tools For Keyword Discovery