001: Marie Haynes on Google Penalties

Summary / Dan’s Comments

What a treat it was to have Marie Haynes as our first guest! Despite a few Skype troubles, we were able to get a info-packed session recorded.

If you’re someone who wants to be up to date on Google penalties and algorithms such as Panda, Penguin and more – you’re going to want to tune in and take notes. I should note the recording of this episode took place February 10th, 2016 – all info is accurate as of that date.

You can find our guest, Marie Haynes at https://www.mariehaynes.com/ and @Marie_Haynes on Twitter.

Onto the show!

PS – My audio quality during interviews does get better after the first two episodes!

PPS – Our iTunes feed is approved currently pending approval, and will be available in iTunes and other Podcast platforms shortly! Thanks for your patience while we get this up and running!

UPDATE: We’re now currently available on Stitcher! We’re on Player.fm too!

Links Mentioned

• Pure Spam
• Panda Updates
• Redirect from Penguin Hit Site
• Ask a Vet
• Google Penalty Updates (link to Marie’s newsletter signup)
• Google Webmaster Guidelines

People Mentioned

• Marie Haynes
• Matt Cutts
• Gary Illyes
• Dr. Pete
• Barry Schwartz
• John Mueller

Show Topics

Marie’s Background

• Manual Penalties
• Penguin
• Auditing/SEO

Pure Spam

• What it is
• What triggers these types of penalties
• Who gets these penalties

Penalties (Penguin, Panda, Phantom, etc)

• Who needs to be concerned
• Site recovery/rank atrophy
• Frequency of future Panda updates
• Can penalties be avoided

Starting Over After Penguin Penalty

• Should a site ‘start over’

Women in Tech/SEO

• Advantages/disadvantages being a woman
• Thoughts on the industry as a whole

Humanization of Penguin

• Penguin the gardener

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