011: Interview With Everette Taylor

Everette is Head Of Growth For New Mobile Products At Microsoft and CEO of Millisense.

We talked about a TON in this conversation… meeting Jaime Foxx, getting press in places like Fortune and Forbes, how ‘verified’ Twitter works, diversity in tech, working TWO full time jobs, snapchat and more. I hope you enjoy this in-depth conversation with Everette Taylor.

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Links

• http://www.everettetaylor.com/
• http://www.millisense.co/
• https://moz.com/rand/the-t-shaped-web-marketer/ 
• https://www.stickermule.com/
• https://www.producthunt.com/
• https://medium.com/i-m-h-o/why-i-will-never-ask-you-to-share-my-content-5ca71a1e1910#.ogp7yw9wx
• https://www.ted.com/talks/verna_myers_how_to_overcome_our_biases_walk_boldly_toward_them?language=en

People

• https://twitter.com/Everette
• https://www.facebook.com/everettetaylorjr/
• https://twitter.com/morganb
• https://twitter.com/brysontiller
• https://www.linkedin.com/in/devansanderson
• https://twitter.com/iamjamiefoxx
• https://twitter.com/Beyonce

Agenda

Everette’s Day-to-day

• The 16-hour day grind

T-shaped marketing

Everette’s #1 Skill

Persistence In Your Marketing

• Double-down on what’s working first

Email Marketing At Stickermule

Qualitative Customer Insight

Missed Opportunities of Traditional Companies

Using Snapchat

• Be diverse with your content

Growing Your Personal Brand

Meeting Jamie Foxx

Diversity in Tech/Marketing

• Create change