Experts On The Wire is our weekly Digital Marketing and SEO Podcast hosted by Dan Shure.

My goal? Make this your go-to SEO and Digital Marketing Podcast. Half of our shows focus directly on SEO, and the other half explore topics like content marketing and social media.

You can find all of the episodes below, or subscribe with any podcast player. Here's links to iTunes and Google Play!.



Check Out A Popular Episode!

Not sure where to begin? Give this episode with Kerry Jones a spin. She tells us how Fractl got 300+ links to one piece of content in a "boring" industry.

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All Episodes

Here's every episode, starting with the most recent!

058: YouTube SEO, Monetization & Strategy (Real, Expert Talk w/Roberto Blake)

There’s massive opportunity in YouTube. But maybe like me, you struggle to understand how to rank videos, how to market them, or how to¬†monetize and drive¬†business value from your YouTube presence. Whether you’re trying to understand YouTube for yourself or your clients, you’ll walk away from this show with a¬†way better understanding of how YouTube

057: Turbocharge Your SEO With These Powerful Google Analytics Tips

Do¬†you experience the pain, frustration and overwhelm I feel when logging into Google Analytics – and you’re just¬†buried in data. Maybe like me, you struggle to immediately connect all the dots to¬†useful reports, outcomes and action items. My guest today told me about some things I’d didn’t even know were¬†possible in GA – and better

056: The Art Of The Launch (Plus Two Big Marketing Opportunities In 2017) w/John Lee Dumas

You may not know this, but when Tim Ferriss was launching his enormously successful Podcast, my guest today was one of just a few veteran podcasters Tim¬†reached out to ask for advise. That makes sense. John’s show, EOFire, receives¬†over 1.5 million monthly listens¬†(and Tim’s show has crossed¬†over 100 million downloads total). I was lucky to

055: Getting Major Publishers To Feature Your Content (20 Proven Tips!)

Has this ever happened to you? You create the best 10x piece of content imaginable. (It really is 10x right?) You invest time, research and money into it. You hit publish and you¬†know it’s going to go crazy! But then it doesn’t. That’s because “build it and they will come” is not always true. You

054: 7 Steps To Massive Traffic Growth (SEO & Content Marketing)

That title is no hyperbole. I don’t know what number you would guess¬†‘massive’ means, but Ross and his company Siege Media have grown traffic by 250,000-500,000 monthly visits¬†for clients like Zillow, TripAdviser and ZipRecruiter. I’d call that ‘massive’! I wanted to know how they do this, so I invited him on the show to find

053: How To Rank Above Wikipedia (In An Ultra Competitive Industry)

If you were to ask me: “Dan, choose an industry to build a website around to get traffic from Google” I would definitely NOT choose the medical and supplements industry. It’s super hard to get Google and users to trust you, and rank above sites like Wikipedia, WedMD. But that’s¬†exactly what my guest, Sol Orwell

052: What Link Building Success Really Looks Like w/Mark Johnstone

Yes, I copied the title exactly from Mark’s Moz Post. In fact that’s WHY I invited Mark to be a guest on today’s show. He wrote a post on Moz a few weeks ago¬†that caught quite a bit of attention from the SEO community. It was actually a response to a prior post on Moz

12 Creative Ways To Use My Favorite Keyword Research Tools

  NOTE: I originally wrote this for The Next Web In August of 2016. It was officially accepted… but never published (not sure what happened). UPDATE: It’s been published over on The Next Web (whoo hoo! as you can imagine they have a long queue of content.) You can read the whole thing there: http://thenextweb.com/tq/2017/01/19/12-keyword-research-tools-and-creative-ways-to-use-them/

051: Supercharge Your SEO & Marketing With Systems w/Michelle Nickolaisen

This episode is packed with tools & tactics that will help you do better marketing, by having better systems. In my last year of client work РI noticed a funny pattern. The clients getting the best results were the ones that had processes in place. This is because this means they are actually executing, and actually

050: 25+ Top Quality Links To One Piece Of Content (Without Outreach) w/Craig Ballantyne

Feel like your content is not earning the attention, traffic and links it may deserve? Sometimes it just needs a few tweaks in the right direction. It’s probably 80% there, but that last 20% will take it from ‘blah’ to ‘best in class’. My guest – Craig Ballantyne talks about how he has used content