noah kagan interview

One thing we ALL struggle with is too many options. Whether it’s the millions of song options I have on Spotify, the 100’s of flavors at an ice cream stand – or marketing.

The thing I love about today’s guest’s approach to marketing is it’s so … simple. Not easy, but simple. Noah provides a framework and importantly mindset approach to how to arrive at – and execute upon this simplicity.

THEN … about halfway through (around the 34 min mark) we turn the tables. Noah wanted to learn more about SEO. So I prepared some personal SEO advice for his site OK Dork.

Enjoy!

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Slides

Here are the slides/visuals to go with my SEO tips for Noah:

Video

Here are the slides in real time matched to the audio so you can follow along!

Links

People

Agenda

Background

  • “I was a corporate monkey.”
  • Facebook
  • Mint.com
  • AppSumo and Sumo.com
  • “We help the underdogs kick ass.”

Podcasting

  • “I was having amazing conversations that I wanted to hear again.”
  • “It’s giving me an excuse to meet people I want to meet.”
  • “I built my email list from day one.”
  • “Which channel drove results?”
  • “What is the activity you can double and what is the activity you can kill?”

Mint

  • “We went out and surveyed a bunch of people.”
  • “Create checklists and hire people you admire.”
  • “If you’re not available, who is your favorite person?”
  • “Every day of the week, the customer knows what to expect.”

Connections

  • “How do you give unique gifts that people will appreciate?”
  • Repurposing content
  • Build a relationship over time
About Dan Shure

Hi! I'm Dan Shure. I write all of the posts and host all of the podcast episodes you'll find on the Evolving SEO blog. Say hello on Twitter @dan_shure!

4 Comments

  • April 25, 2017 Reply

    Daniel

    Dan, this was an amazing podcast!

    The interview was on point, Noah seems like an awesome guest and I’m so glad you got together to collaborate on this. I took a lot of stuff from it (even just on audio). I’m looking forward to digging into the videos and other materials.

    • April 26, 2017 Reply

      Dan Shure

      Thanks Daniel! Yes it was definitely a treat to have Noah on the show. I’ve been a fan of his for a long time!

  • April 25, 2017 Reply

    Raphael

    Enjoyed the show. Next time you help guest with SEO, we all would appreciate a screen-cast, your probably already on it. Liking this multi-media approach.

    Will check out Noah’s podcast, seems like a honest guy.

    Thanks.

    • April 26, 2017 Reply

      Dan Shure

      Hi Raphael – thanks! Yes I should have captured the screen, it’s silly but I simply didn’t confidently have enough disk space. Will plan ahead next time! Although not full screencast, I think the video helps a lot: https://www.youtube.com/watch?v=U9NTBl0cS0M

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